Canada’s Top 40 Under 40 Honoree
2020
Founder & CEO
LUS Brands
Sahar is the Founder & CEO of LUS Brands, a Toronto-based direct-to-consumer eCommerce brand. LUS ("Love Ur Self") was launched in 2017 and is devoted to creating innovative products that help consumers embrace and love their own natural features. The company's first product line, Love Ur Curls, provides proprietary formulas customized for consumers with wavy and curly hair. Sahar completed the Y Combinator tech accelerator program in Silicon Valley in 2018 and is backed by some notable VCs and Angels. Sahar completed her Global Executive MBA at the Rotman School of Management (University of Toronto) in 2015.
Please note: Company names and biographical information here may reflect the role and activity held at the time of receiving the award.
